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Franchise Growth Program

Taking El Tiempo to new markets with proven partners.

Rather than franchising one restaurant at a time, El Tiempo grants experienced, well-capitalized operators the exclusive right to develop the brand across an entire territory, in both full-service and fast-casual formats.

2Restaurant formats
2Deal structures
2Franchise groups in discussions
Fountain and umbrella-shaded patio at El Tiempo Navigation
How it works

One exclusive partner per territory.

El Tiempo forms a joint venture, or grants a master franchise agreement, with a highly experienced multi-unit franchise company. In exchange for territorial rights and a development commitment, the partner builds and operates, or sub-franchises, a portfolio of El Tiempo restaurants on an agreed timeline.

The structure lets El Tiempo scale efficiently and protect the brand, while putting local execution in the hands of operators who already know their markets.

The partner serves as the brand's on-the-ground steward

  • Site selection
  • Local real estate
  • Hiring
  • Training
  • Local marketing
  • Supply chain coordination
  • Day-to-day operations
  • Sub-franchisee oversight

All within El Tiempo's standards, systems and recipes.

Two formats, one brand

The right concept for every location.

Each territory can be developed with both formats, so partners can match the concept to the site and market while guests see one consistent El Tiempo brand.

Full-service El Tiempo dining room
Full-service

The signature cantina experience

A richer dining experience with larger footprints and higher average checks, built on the model El Tiempo has run in Houston since 1998.

Fans lined up at the El Tiempo Cantina ballpark concession
Fast-casual

Built for speed and traffic

Designed for throughput, high-traffic locations and efficient unit economics, drawing on El Tiempo's experience serving stadium and airport crowds.

Territories & development rights

Exclusivity earned by hitting milestones.

Tying exclusivity to a development schedule aligns El Tiempo's growth with each partner's ability to execute, and gives investors a predictable, milestone-based view of expansion.

  1. 01

    Define the territory

    A region, metro area, state or country, sized to the market and the partner's capacity.

  2. 02

    Commit to a schedule

    The partner commits to opening a minimum number of restaurants within set timeframes.

  3. 03

    Keep exclusivity

    Meeting the schedule preserves the partner's exclusive rights to develop the territory.

The ideal partner

Operators who have scaled restaurant brands before.

El Tiempo is seeking master franchisees with proven multi-unit development experience, ideally those who hold or have held master franchise or area-development rights for other restaurant brands, in the U.S. or internationally.

Where it stands El Tiempo is currently in discussions with two successful large-scale franchise organizations.
Established relationshipsExisting access to real estate, capital and labor in their markets.
Multi-unit experienceA record of managing multi-unit operations and sub-franchisees.
Local market knowledgeDeep understanding of the territory they will develop.
Brand disciplineFinancial capacity paired with operational discipline and real commitment to El Tiempo's cuisine.
The relationship

A true partnership with aligned incentives.

El Tiempo provides

  • The brand and proven concepts
  • Menu and recipes
  • Operating systems
  • Training programs
  • Supply chain guidance
  • Ongoing support

The partner provides

  • Capital
  • Local execution
  • Market development
Through one of two structures
Master franchiseUpfront territory fee plus ongoing royalties on sales
Joint ventureA 50/50 partnership with El Tiempo
Why it works

Value at every level of the system.

For El Tiempo

Capital-efficient, accelerated growth that expands the brand's footprint and royalty base with limited direct capital outlay.

For partners

An exclusive, scalable opportunity with a differentiated Mexican brand in two complementary formats, and a protected multi-unit business in their market.

For investors

A structured, milestone-driven expansion path with aligned incentives throughout the system.

The Franchise Growth Program describes planned expansion. Discussions with prospective partners may not result in agreements, and development timelines and results are not guaranteed.

Invest ahead of the next chapter.

Review the offering terms or request the full PPM. The offering closes January 7, 2027. Open to accredited investors only.

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You must be an accredited investor to invest. Every investor's status is verified by Parallel Markets, an independent third party, before any purchase. Non-accredited investors may not participate in this offering.

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